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Atlante rides the wave of the “Zero Alcohol” trend with an innovative line of beverages
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BLOOM DROP, THE NEW FUNCTIONAL DRINKS BRAND WITH SHOTS AND KOMBUCHA
Promotional banner for Atlante’s ready-to-drink Bubble Tea, now available in the chilled section at Esselunga. Two fruity flavours in colourful single-serve cups with compostable straws.

Atlante taps into the Bubble Tea trend with a ready-to-drink product that blends flavour, innovation and sustainability

5 June 2025

Atlante introduces a new chilled shelf product: ready-to-drink Bubble Tea made in Italy. Two fruity variants, on-the-go format and sustainable packaging — tailored for the retail channel.

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Atlante rides the wave of the “Zero Alcohol” trend with an innovative line of beverages

17 March 2025

Atlante lancia la linea di bevande Zero Alcohol Aperaise: cocktail analcolici e acque funzionali per un’esperienza sofisticata e senza compromessi.

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P:\MARKETING\DIGITAL MARKETING\DG - ATLANTE CORPORATE\02. Piano Editoriale e Articoli\2024\Articolo Succhi Bloom Drop\ai - copertina

BLOOM DROP, THE NEW FUNCTIONAL DRINKS BRAND WITH SHOTS AND KOMBUCHA

8 August 2024

Atlante lancia il nuovo brand Bloom Drop, con bevande funzionali come shot di limone e zenzero e curcuma, oltre a kombucha. Innovazione e benessere nei supermercati italiani.

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